Television shirts are mostly about recognition between viewers. A catchphrase, a fictional business name, a prop from a running gag — the best designs in this category do not show the character at all, and only make sense to someone who has watched the show. That is the point. The shirt is a signal to other fans rather than a picture for everyone.

It also makes this the category with the most unofficial apparel. A line of dialogue is easy to print and hard to police, so quote shirts from popular series appear in large numbers from sellers with no licence. Official ranges tend to use the series logo, approved stills or recognisable in-world branding, and they usually say who licensed them.

What to look for

In-joke designs are best as gifts for someone who has seen the whole series. They mean nothing to anyone else.
Quote shirts are the most commonly unlicensed designs in this catalogue. Look for the rights holder named in the listing.
Fictional brand designs — a paper company, a bar, a school — are subtle enough to wear anywhere and are a strong choice for adults.
Several of these series are adult dramas. Check the show's rating before buying for a younger fan.

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