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American Greetings

Strawberry Shortcake

Strawberry Shortcake is a freckled girl in a strawberry-print bonnet, and she began as a greeting-card illustration. American Greetings commissioned artist Muriel Fahrion to draw her in 1979, and Kenner turned her into a line of dolls in 1980 whose selling point was that they smelled of fruit.

Shop Strawberry Shortcake shirts Kids & adult sizes

American GreetingsDebut 1979merchandiseanimationtelevision

Written and maintained by The CharacterTshirts editorial team · · How we work

First appearance
American Greetings cards (1979), American Greetings
Created by
Muriel Fahrion, American Greetings
Universe
Strawberryland
Appears in
merchandise, animation, television

Who is Strawberry Shortcake?

Strawberry Shortcake is a freckled girl in a strawberry-print bonnet, and she began as a greeting-card illustration. American Greetings commissioned artist Muriel Fahrion to draw her in 1979, and Kenner turned her into a line of dolls in 1980 whose selling point was that they smelled of fruit. Television specials followed, and for a few years in the early 1980s she was one of the biggest licensed characters in American toy stores. The character has been redesigned several times since, and the rights passed from American Greetings to other owners, including WildBrain. Apparel today splits between retro 1980s artwork for adults who had the dolls and current designs for young children.

Strawberry Shortcake: the details

First appearance
American Greetings cards, 1979
Drawn by
Muriel Fahrion
Toys
Kenner dolls from 1980
The dolls smelled of fruit
Scent was the line's distinguishing feature
Redesigns
The character has been redrawn for several relaunches
Later owners
The rights passed from American Greetings to others, including WildBrain

Why Strawberry Shortcake endures

One of the first characters designed to be licensed rather than to tell a story, and a defining toy of the early 1980s.

What Strawberry Shortcake looks like on a shirt

Signature motif: Freckled girl in a large pink bonnet with strawberry prints

Pink and red on white or cream. The original 1980s artwork is the adult seller; newer designs look noticeably different.

Check which era of artwork a listing uses. Retro designs for adults; current designs for children.

Strawberry Shortcake T-shirts

See all on Amazon →
Strawberry Shortcake & Kitty Custard Vintage T-Shirt, Women, Pink, Medium
Strawberry Shortcake
Strawberry Shortcake & Kitty Custard Vintage T-Shirt, Women, Pink, Medium
$22.99on amazon.com · Sep 16, 2026
Check sizes and price on Amazon
Strawberry Shortcake Cat Hugging Portrait Tees and T Shirts for Men Women Boys and Girls
Strawberry Shortcake
Strawberry Shortcake Cat Hugging Portrait Tees and T Shirts for Men Women Boys and Girls
$19.99on amazon.com · Sep 16, 2026
Check sizes and price on Amazon

Buying from outside the United States? Prices shown are amazon.com in US dollars. Links redirect international readers to their local Amazon, where pricing, sizing and availability are shown in local terms.

Price and availability are taken from Amazon at the time shown and can change. The price on Amazon at the time of purchase applies.

Sizes: kids to adult

These links run a live Amazon search for Strawberry Shortcake shirts in each US size band. Amazon shows what is currently listed; availability in a particular size is confirmed on the product page, not here.

BandAgesUS sizesSearch
Toddler 2–4 years 2T, 3T, 4T Search toddler sizes
Kids 4–7 years XS (4/5), S (6/7) Search kids sizes
Youth 8–14 years M (8), L (10/12), XL (14/16) Search youth sizes
Adult 15+ S–3XL Search adult sizes

US sizing shown. Cut and measurement vary between brands — see the size guide before ordering, especially for youth sizes. Base search: Strawberry Shortcake t-shirt.

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Strawberry Shortcake T-shirts: common questions

Who created Strawberry Shortcake?

Strawberry Shortcake was created by Muriel Fahrion and American Greetings, first appearing in American Greetings cards in 1979 (American Greetings).

What does a Strawberry Shortcake T-shirt usually look like?

Freckled girl in a large pink bonnet with strawberry prints. Check which era of artwork a listing uses. Retro designs for adults; current designs for children.

Are Strawberry Shortcake T-shirts made for children?

Yes — Strawberry Shortcake appears on our kids pages, and shirts are commonly made from US toddler 2T up through youth XL.

How much does a Strawberry Shortcake T-shirt cost?

Strawberry Shortcake shirts we currently track start from around $17.99 on amazon.com. Every price on this page is dated, because they move.

This profile was compiled from published reference material about Strawberry Shortcake — first appearance, creator credits and production history — and is a secondary source rather than a substitute for the original publication. Where a detail could not be corroborated it has been left out. We do not physically test garments; see how we work for what that means and what it does not.

Reference. This profile was compiled from published sources. For the character's full publication history see Wikipedia (Wikidata Q990035). Our method and limitations are stated in full.

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